Digital natives by definition, kids practice on average nearly 12 virtual activities per month (1). While children’s use of new technologies is questioning, digital is nevertheless […]
Com ‘des Enfants, a strategic consulting agency specialized in generational marketing, is continuing its development and announces the awarding of a Digital Strategy Award as well […]
If the “Generation Y” has always been immersed in the digital world, parents and grandparents are also increasingly present on it. Having become -for the economic […]
We love blog: when the parenting blogosphere becomes brands’ best ally. But who are these influential parents on the web and how brands from the child […]