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GENERATIONAL MARKETING AGENCY

1. ETUDES

RESEARCH & INSIGHTS

We use quantitative and qualitative research methodologies to understand each target and guide brand strategies.

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5. SOCIALMEDIA

DIGITAL & SOCIAL MEDIA

We use digital tools to create direct links between the brand and the different generations.

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2. STRATEGIC

STRATEGIC THINKING

We help companies with their global Marketing and Communication strategy aimed at families.

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6. LICENSING

LICENSING

We highlight the licenses and heroes of the kids universe to create a strong link with families.

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3. INFLUENCE

INFLUENCE

We find the influencers who will be able to get the word out about the brands, making sure that their values and visual universe are in line.

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7. ESPACES

DESIGN & LAYOUT

We create unique customer journeys and “family-friendly” spaces for a strong emotional experience with the brand.

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4. BRAND CONTENT

BRAND CONTENT

We create meaningful contents, that bring value to brands and generate customers’s commitment.

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USE CASES

BLOG

16 May 2019

Kids and digital : a beneficial duo!

Digital natives by definition, kids practice on average nearly 12 virtual activities per month (1). While children’s use of new technologies is questioning, digital is nevertheless […]
16 May 2019

Experiential marketing and families

We hear it constantly: the consumer no longer only buys a product, but an experience. Easy to say, but is it as easy to do? Thinking […]
11 April 2019

1 award and 4 new budgets!

Com ‘des Enfants, a strategic consulting agency specialized in generational marketing, is continuing its development and announces the awarding of a Digital Strategy Award as well […]